If you are one of those people who think that social media cannot be used for anything fruitful, I would suggest you rethink your choices. Social media is not just for posting pictures and fishing for compliments, it can be way more than that.
We will see how social media can be a great tool for businesses especially to target the majority of the market that consists of the young generation which is rather the digital generation of our time!
With the advent of social media, everything can be done through it because of the reach we can get if we use different platforms to promote our businesses.
Social Media For The Promotion Of Businesses
Many organizations have already started making accounts on social media platforms like Facebook, Instagram, Twitter, LinkedIn and even TikTok these days. These platforms offer choices to post from pictures to videos and small clips to live sessions.
There are so many fun ways to use this variety of options on any of the platforms you may want to use to target your desired demographics.
Social Media For Job Postings
Considering most businesses prefer to post their job postings on social media platforms to gain reach and impressions, it is already a given that social media is a helpful tool in helping organizations connect with raw talent right in their element. Let's see how job postings on social media can make an impact on a large scale, just like you would want it to!
Are Job Posting Reels Taking Over LinkedIn?
If we talk about Instagram, we will see how job posting REELS can be worth it! You can promote your business and find talent for acquisition by using reels. Do you know that means to kill two birds with one stone?
To see how reels can be absolutely worth it, continue reading and be prepared to be amazed at the number of ways you can use reels to make your job postings stand out and go viral!
Of course, nobody would want to miss out on the chance to create content that captures their target audience and meets the desired goals for success!
Why Job Posting Reels Are Worth It!
If you ask us, and as you have, we will tell you the top 5 reasons why Instagram Reels are totally worth it!
- Increased Reach
- Variety of Content
- Easy to find
- Keeping up with what's in
- One Reel; Two platforms
Let's explore in great detail why reel posting for job ads is so worth it!
- Increased Reach
You can now create reels to reach a wider audience as reels show on explore pages on Instagram even if the users are not following your account.
You can use ad boosters too to make sure your job posting reels are reading the targeted audience. With an increase in reach, it is impossible not to miss out on the talent out there, waiting for opportunities as attractive as they can get. With the feature of reaching a wider audience, you are not only posting your job ads for job seekers but also promoting your organization in the best light possible.
- Variety Of Content
If you are thinking why use Instagram reels, ask anyone from genZ how Instagram offers different creative ways to create content. Since these people are your target audience, you can connect with them on a higher level if you communicate with them in the way they prefer. With the variety of options, you can add music to the reels, filters, emoticons, stickers, ask-me-anything posts, and whatnot!
You can create engaging content just like that with minimal effort and yield maximum results.
- Easy To find
Reel posting is the new thing cool kids do! With catchy and relevant hashtags for the reels, you can help the audience find you since this is one of the ways to make something trending. Although thinking of specific and relevant hashtags might sound difficult, if you are successful in generating hashtags that people are looking for, you are already in the cool kids' club!
- Keeping Up With What's In
Using Instagram reels is a way to show that you are up-to-date with the current trends. Since your target audience is young talent, it's important to show them how you're an organization that cares about their likes and dislikes. If you think about it, making job posting reels is totally worth it if you are looking to create a loyal fan/employee base!
- One Reel; Multipal Platforms
With this number of advantages, do you still wonder 'Are reels worth it?' There are several benefits of reels on Facebook as well. When it comes to promoting your business and increasing your reach, make sure to leave no stone unturned. If you worry that your target audience is not on Instagram, use Facebook to reach them. Now you can do so with just one click. Simply create and post a reel on Instagram and choose the option also post on Facebook and see the magic that Zuckerburg has brought to that boring old-school Facebook!
Make Your Job Posting Reels Stand Out - Bonus Additive!
Since you came this far and learned the importance and usefulness of Instagram Reels in job postings, stick around a little longer. Now's actually the fun part where we will also tell you how exactly to make those fun interactive reels that we told you are good for your job postings and promotion of business!
These are our top picks; some ways you can make engaging job posting reels to surprise your boss!
- What's the company like - Culture
- BTS!
- Day-in-the-Life Reels
- Why people should work at your organization
- Tips to ace the job interview
- What increases candidates' employability
- Talk to the employees - Candid Views
- Team Recreational Activities
- What does the office look like
- Why you are the best!
There are many ways to create interactive job posting reels to show how ready you are to be as candid as it can get.
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What's The Company Like - Culture
One idea to make fun job posting reels can be to display the culture of the company. It always intrigues job seekers to know about the work environment to visualize how they will fit in the culture. It adds more value to your image as an organization if your work environment promotes inclusion and diversity to create a harmonious workplace for all employees.
- BTS!
Who does not like a raw BTS video? Show your job seekers what you do behind the scenes as a highly successful organization. It is extremely likely that job posting reels that show the real face of the organization are more appreciated and encouraged by job seekers. So if you want to be sure that Instagram job posting reels are worth it, you must try this reel posting idea at once!
- Day-In-The-Life Reels
You must have seen these somewhere on Instagram where employees of an organization share on reels their day’s routine as to what is it like working at their organization.
Don’t they seem fun? So why not try this for your job posting reels too? Show your target audience how much fun your teams have at their workplace to develop the audience’s interest in applying for a job to work in such an organization where employees don’t work all day but have fun too! Hence, show some snippets of a normal day at work, team meetings, presentations, team brainstorming sessions, lunch breaks, and whatnot!
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Why People Should Work In Your Organization
Your job posting reels on Instagram can be totally worth it when you mention the benefits of working at your organization. Do you have extraordinary employee benefits? Share them. Is there a game room where employees can chill during lunch hours? Show that too. Is the pay range market competitive? (not that it shouldn’t be); Show that off too! You can list down all the things that will help job seekers see why your organization is the best fit for them.
- Tips To Ace The Job Interview
Do you really care about job seekers applying for a vacancy at your organization? Show them by telling them how they can ace the interview to secure the job 100%! In such job posting reels tell them what recruiters at your organization are looking for. Help them prepare for the interview and see the highly talented pool of job seekers apply at your organization and get hired.
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What Increases Candidates' Employability
Make reels that show job seekers the qualities that ensure success and employability. Even if they do not apply at your organization, it is still good to create brand loyalty by helping them become better professionals aiming for success. Reel posting can be really worth it if you make some effort and wait for the results.
- Talk To The Employees - Candid Views
Your job posting reels can also serve as employee recommendations and give job seekers an insight into the working environment at the organization. Candid views from employees can be really intriguing when they share the real deal behind working at your organization.
- Team Recreational Activities
You can also make job posting reels that show job seekers what your organization does to help their employees unwind after a long day of work. When job seekers see employees having fun with their team members at work, it creates a soft image of your organization, and what could be better than that? This is why reels are important for your business to promote an image that everyone appreciates.
- What Does The Office Look Like
Showing the world what a space you provide for the employees to work is not a very bad idea, is it? It humanizes the entire interaction when job seekers are able to see themselves working in that environment. Such job posting reels make people want to explore more about the organization they can feel so close to!
- Why You Are The Best!
This tip is equally important as the other ones, and might even be better than them. In these job posting reels you can show job seekers why your organization is one of the leading businesses in the market. You can share the organization’s success story, innovations, services, solutions, and offers that you are bringing to the market.
Looking at all these ways in which you can promote your organization and its work culture to attract new talent, we can say with confidence that job posting reels are important for business!
Why Jobs Posting Reels Are So Worth It!
As we have seen the 5 reasons why job posting reels are worth it and many ways in which you can also utilize reel posting for the benefit of your organization, there is nothing stopping you from creating content that attracts the top talent for your organization now. So, next time you think ‘Are reels worth it?’ You will have your answer ready for you!
Now, without wasting a moment, post your jobs with Keeping it Outside Jobs. We’ll create your job posting reel for FREE! Your reel will go viral and garner views from your target audience!